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August 25, 2022 by katmillar Leave a Comment

7 Big Mistakes Amateur Presenters Make

Do you want to show up as your best when you’re presenting?

But do you ever get on camera and suddenly feel like your authentic self is buried under a ball of nerves?

Or you feel like your audience hasn’t been as engaged and responsive as you hoped?

Having delivered thousands of presentations, each one getting more precise and clearer on what works and what doesn’t…

…I’ve discovered that there are 7 core mistakes that people make when it comes to presenting.

These little-known mistakes can make or break your presentations when it comes to getting engagement and building trust.

These are fatal, often undetected mistakes that people make in their presentations.

I’ll show you how to avoid them.

Instead of wondering why your presentations aren’t successfully engaging people.

Converting viewers into leads and clients…

…you’ll never have to worry about fumbling your words and not being able to communicate your value effectively.

What that means is that you’ll be able to show up confidently.

Relaxed and present, and use your presentations as a powerful client-converting asset.

What that ultimately means is that you’ll consistently have a waiting list of clients wanting to work with you.

In this video I share 7 big mistakes amateur presenters make.

You can check out the video here…

The 7 mistakes I’ve found amateurs make when presenting:

1 – Showing up with low confidence

Over the years I’ve discovered that there are 4 main fears that kill confidence. 

  1. A fear of failure – getting it wrong, looking silly, looking incompetent
  2. A fear of rejection – that people won’t like what we say
  3. A fear of loss of security – feeling unsafe, uncertain, insecure
  4. A fear of criticism – The fear of what people think of us, a fear of judgment, which can stop us from sharing authentically what’s on our heart.

Most of us have at least one of those fears. All these fears can be total dream-killers!

These fears stop us from stepping up as the leader and the influencer we were born to be.

My biggest fear was fear of failure. Specifically, feeling incompetent. It held me back for years from presenting.

If we want to accelerate our business growth, the trust people have in you, and how fast you get clients, you need to show up confidently.

I want to help women to show up powerfully and confidently.

We need to do whatever it takes to build ourselves up.

2 – Focusing Too Much on Themselves
If you’re nervous, focus on service.

When you’re speaking to people, the more you think about yourself, the more you’ll feel fear because you’re thinking about looking good and avoiding looking bad

I believe we all have a message to bring forth and a mission to fulfill on this planet.

Focus on the change you can help someone make in their life.

One thing that really helped me, was when someone said to me – “every day that you are focusing on yourself, someone is suffering.”

Someone is actually struggling right now because they have a problem that you can help them solve.

You know enough to help someone solve a problem.

If you have a smartphone, you can get on there in an instant and help provide solutions for people.

It’s ok if not everyone resonates with what you say. It doesn’t matter – it’s about the people that can be helped.

Turn the focus away from yourself and onto focusing on the value you can offer people.

That’s how you grow your business.

3–Failing to use Influence skills

Influence skills are essential if we want to help people have a breakthrough and improve their life.

The reason I have such a strong conviction around influence is that others went all in on their conviction. They influenced me to invest in education which gave me freedom.

When I was broke and struggling, people showed what’s possible for me and didn’t give up on me having a breakthrough.

It gave me my freedom.

Other people going ALL IN on their convictions to help me imparted to me a conviction and life has never been the same again

I will not give up on you because you matter. No one deserves to suffer. I don’t want anyone to be crippled by confusion.

When others ask me if I did all I could to help them, I can say YES.

I’ll do whatever I can to influence them elegantly. Not in a convincing or pushy way, but in a way that they can have a breakthrough.

4 – Not Valuing Their Expertise Enough

Remember to prize Yourself

You’re not a charity. You’re an expert in your field and you deserve to show up worthy of that.

We need to value the money and time we’ve invested in our craft and skills.

So many people get stuck in comparison. 

You need to value your skills and knowledge.

A lot of you have unconscious competence and you forget how valuable your stories and experiences are.

You are the prize!

5 – Underwhelming or overwhelming

Underwhelming is boring and fluffy.

Overwhelming is jam-packing so much in that people can’t absorb it or take action on it.

When you get this right in the sweetspot – it’s valuable.

Value is what gets someone to take an action.

Value also means spending time practicing, thinking through what is going to be really useful for people.

Value is not squeezing as much content as humanly possible.

Amateurs try and teach everything they know.

Professionals leave voids to create in the audience a hunger for more.

I once heard someone say that if you squeeze in the content, you squeeze the audience out!

6 – Being Unprofessional

We all know that we need to be professional, but what does that look like?

Being professional means:

  • Having a nice quiet environment and making sure your audio is good and clear with no background noise
  • Making sure that you’ve got a good lighting system
  • Setting your computer or tablet up at eye level
  • Making sure you start on time
  • Ensuring you have nice professional PowerPoints, if you’re using slides
  • Practicing your talk before you deliver it

All of this is part of being professional.

This doesn’t mean you can’t be personable though. It really helps to add humour and your personality and flavour.

Professionalism is not perfectionism. It’s about giving the most value while still being yourself.

7 – Speaking Without Structure

People want organised knowledge.

You don’t want to just give people a whole heap of content or information and leave people to figure out what to do. 

You want to make it digestible and palatable for them, by breaking it down into steps or pillars.

The best speakers in the world have organised the information into a structure.

If you think that they’re just winging it and speaking intuitively, believe me – they’re not.

People have a fear that structure is boring and restrictive.

Talking so that YOU enjoy it? Or the audience enjoys it?

That’s why I use frameworks. It allows you to put your superpower in – your message.

3 reasons why structure is so important:

1. People actually get the message

2. People start using your words

3. People sign up

Structure helps you to amplify your influence

The world isn’t looking for perfect presenters. Imperfect presenters can still make a significant impact. This is why I’m dedicated to helping women to become great presenters.

If you want to move people with your message, create real change and grow a truly influential business.

Presenting is such an important skill set to add to your business.

Would you like to know how to run online events that attract new clients?

The recent Masterclass is now available – but only until midnight 28th August
.

I shared –

  • How To Create An Engaging Workshop Presentation
  • How To Deliver A World-Class Workshop
  • How To Market Your Workshop So The Right People Come

Watch The ‘How to Get Clients With Online Workshops’ Masterclass Replay Now

P.S. Whenever you’re ready… here are 3 other ways I can help you grow your business:

1. Grab a free copy of my ‘Client Attraction Checklist‘

It’s a powerful roadmap to attracting leads, signing clients, and scaling your coaching business. — Grab It Here

2. Join the community and connect with like-minded Coaches & Experts

It’s our Facebook community where ambitious entrepreneurs learn how to increase their income, influence, and impact. — Join Us Here

3. Work with me to get more clients

If you’d like to work directly with me to get more clients… just send me a Facebook Message with the word “Clients”… tell me a little about your business and what you’d like to work on together, and I’ll get you all the details — Message Here

Filed Under: Blog Tagged With: Business growth, businesswomen, coaches, Confidence, Entrepreneurs, live events, online events, presenting

August 18, 2022 by katmillar Leave a Comment

How I overcame my biggest fear around presenting

Would you love to be the type of person who confidently and consistently shares your knowledge with groups?

But you find yourself procrastinating on recording live videos or running online events?

We all have a next level of presenting.

Maybe you’ve been doing pre-recorded videos and your next level of presenting is to do live videos.

Maybe you’ve been doing 60 or 90-minute Masterclasses and your next level of presenting is to run a ½-day or full-day event.

If we’re not taking that next step towards our next level, or we’re not presenting consistently there’s usually only ONE reason WHY.

  • Not “I’m too busy”
  • Not “I don’t like speaking on camera”
  • Not “I’m bad at technology”.
  • The one reason is usually fear.

The next step outside our comfort zone usually has a fear attached to it.

A lot of people I talk to are avoiding their next level of presenting because of fear.

I get it because I had so much fear around presenting.

Fear can be really crippling.

And the problem with fear is that we often think that it’s keeping us safe, when it’s actually just keeping us small and limited. 

If you want to become a more effective presenter, it’s so important to overcome any fears you have around showing up fully and authentically.

Otherwise, the fears can be like a ball and chain that will hold you back.

Which is why I want to help you understand the fears that are in the way of your next level and give you some practical strategies and mindset strategies to overcome them.

So, you can…
 
 1. Show up online more powerfully, more consistently, and more authentically

2. Build a deeper connection with your community

3. Get more engagement, and ultimately, more ideal clients

If you want to accelerate your business growth, the trust people have in you, and how fast you get clients, you need to discover any fear that’s stopping you taking action.

In this video, ‘How I Overcame My Biggest Fear Around Presenting’ I’m sharing 3 main ways I’ve found to overcome the fear so that you can show up and shine online…

You can check out the video here…

Over the years I’ve discovered that there are 4 main fears that people have when it comes to presenting confidently. 

  1. A fear of failure – getting it wrong, looking silly, like incompetent
  2. A fear of rejection – that people won’t like what we say
  3. A fear of loss of security – feeling unsafe, uncertain, insecure
  4. A fear of criticism – The fear of what people think of us, a fear of judgment, which can stop us from sharing authentically what’s on our hearts.

Most of us have at least one of those fears. And all these fears can be total dream-killers!

These fears stop us from stepping up as the leader and the influencer we were born to be.

In 2011, I was working in London and I attended a really big convention in Birmingham with a friend and I had one of those lightbulb moments when I was listening to the speakers. 

I realised that if I wanted to reach more people, I had to get over my fear of speaking to groups and learn the skills of presenting.

I remember afterwards sitting in a hotel lobby drinking wine by a fireplace with my friend and talking about the speakers and I said to him – I’m sick of just working with people one-on-one. I want to be a speaker.

It was a turning point where dream and reality collided.

It was such a magical feeling of passion and excitement and energy!

Since that time, I’ve been totally committed to learning and upskilling in the area of presenting.

It wasn’t until I learned how to do it that I started growing my audience and growing my income.

I’ve found that presenting is the best way to get clients. 

For most of my life, I didn’t like being seen. I didn’t like attention.

I went bright red whenever it was my turn to speak, even in a small group of friends.

Now one of the things that I’m MOST passionate about, is getting in front of a group of people and sharing tools, strategies, and inspiration that can help people.

I’ve completely overcome my fear and although I still get nervous, it now no longer stops me.

My mission is to help women overcome the fears holding them back, and gain the confidence to consistently present their message to the world.

Here are the 3 main ways I’ve found to overcome the fear, so that you can show up and shine online…

1. Focus on the person who needs you

Rather than feeling like you’re talking to the masses, think of it as talking to one person, one human being who needs your help, and that really helps us overcome the fear of rejection.

If you’re feeling fear around your next level of presenting, it’s really good to focus on the person who needs you.

Think about the confusion they have, and how you used to be confused about the same things.

Think about how you used to be overwhelmed, disappointed, or frustrated about the things that you now have answers for.

Going back to that time when you were in their shoes before you found the answers, really wakes up a desire to speak up.

The world’s hurting right now and you have keys that can help people to improve the quality of their life.

Often we try to avoid our next level, because we think it’s going to give us less of what we want.

For example, our brain might be saying something like – “If you show up on a Facebook Live you might get rejected. If you show up on a Facebook Live and stuff up your words, you’re going to feel like a failure. You won’t feel secure. If you show up, you might get criticised.

There are so many things that your brain can come up with to stop you from taking action so you try to avoid these things.

Sometimes we think that the action means we’re going to get less of what we want but we actually end up getting more – because ultimately, what these four fears sit under is a loss of love, acceptance or belonging, and a loss of true human connection.

That’s what you and I are craving. We’re craving human connection.

Often, we avoid our next level because we think it’s going to lead to rejection or criticism, which will give us less connection with people.

The sad thing is, it costs us. It ends up giving us LESS of what we want – true human connection.

When you really connect deeply with your ideal client and what they’re struggling with, it does something so powerful in your brain.

However, the fear of not showing up because you’re so scared of what people think – whether they are going to judge you, can stop you from reaching this person that’s struggling.

This is the person that you have the answers for!

Something practical you can do to connect with them in your imagination is to write them a letter or journal as though you are them.

This can really help you feel connected with them as a human being that you can help, rather than thinking of speaking to the masses.

2. Take courageous action consistently

The fear is a result of our beliefs.

We only have chronic fear because of something we keep choosing to believe.

They’re just thoughts in our minds. They’re stories we tell ourselves.

The reason most people have these fears is because they think it doesn’t matter if they keep believing them.

They don’t think of the consequence of keeping believing them.

Just because it pops in your head doesn’t mean it’s truth. These aren’t facts.

Don’t allow your mind to run wild.

You can’t keep believing these thoughts and expect your results to change.

If you’re saying anything to yourself that’s stopping you from taking brave action, you need to stop saying that.

You need to speak the truth.

And you need to prove to your brain that action is safe.

This requires taking action despite feeling fear. We can’t wait for the fear to go away, it doesn’t. We have to act while we still feel it. We only succeed when we’re willing to fail.

Confidence is attached to progress, and we only progress if we practice. Publically. We don’t overcome fears sitting in our bedroom.

This freaked me out, a lot. But I realised it was the only way. I was trying to go around the mountain, under the mountain, away from the mountain – when I knew that eventually it was inevitable that I needed to climb the mountain.

If you don’t feel you’re progressing, you’ll start to lose your confidence and you’ll stay stuck in fear.

When we don’t take consistent, courageous action, we get stuck in over-thinking. Suffering from the elusive ‘perfectionism’ (that doesn’t exist).

We internalise all the worries and potential setbacks and over-think everything, instead of just acting.

If we want to grow, we can’t wait for our feelings to change. Our feelings will always try to protect us and keep us safe.

If you don’t start doing the things you don’t feel like doing, you could wake up one year from today and be in exactly the same place.

Most of us started our businesses to make more money, make a bigger impact, and have greater freedom.

But if we’re not showing up and presenting consistently online, it’s really hard to get these things.

One of the ways I overcome my biggest fear around presenting was taking action despite the fear.

I kept putting myself out there, even though it was uncomfortable.

* I recorded live videos, even though I found it uncomfortable

* I ran events, even though I didn’t know what I was doing

* I surrounded myself with encouraging cheerleaders (a.k.a great coaches and mentors).

* I continuously put my hand up at events until I got more comfortable with the spotlight

* I applied to speak at venues that scared me (like the International Convention Centre)

* I went to lots of networking events on my own

I’ve now spoken in front of hundreds of groups and no longer have a fear of public speaking. I still feel nerves, but I reframe them as growth and energy and do it anyway.

I’m so grateful to have awesome people around me who are powerful, strong, and who aren’t afraid of their presence, personality, and ideas taking up big space in the world.

I’m so grateful for my coaches and mentors who have modelled courage, who have felt the fear and done it anyway….

The people who have continuously fought against fear in order to bring their knowledge, experience, creativity, and ideas to the world.

Taking your place in the world feels good. Speaking up feels good. All it requires is choosing to take the next brave action on your path.

Something practical you can do is write down what is a courageous action you’ve been putting off and set a date to do it. Then put it into your calendar.

3. Follow a Formula

Focusing on the people you’re here to help and taking courageous consistent action can get you over the line to stepping up to your next level.

So you decide to go live, to do the event, but then there’s another story coming up.

And it says something like…

“I don’t know what to say,” or “I don’t know how to make it come across in the way I mean.”

“What if no one likes it? Or What if I struggle to come across as credible?”

“What structure do I use?”

“What needs to be in the presentation in order to get engagement?”

Maybe you don’t know what call to action to share.

Maybe you don’t have a clear offer.

Maybe you’re not sure how to make your presentation emotional and awaken a desire within people that inspires them to take action.

And if you don’t have the right tools, skills, and support to overcome them, the stories and fears will run your business.

How often have you thought about running an event, but you haven’t?

How often did you think about doing a FB live video, but you didn’t?

That’s because it’s hard to work on these fears without having structures, tools, templates – a proven formula

You overcome fear with a formula.

The fears are not just about ‘just doing it’ because you also need the skills and the tools – you need the roadmap.

When you have the roadmap – the formula for how to do it, all the fears start to vanish because you know what to do.

The fears don’t go away on their own. If you don’t know how to present, the fears will keep your business stuck, and small.

When I was stuck in fear of failure, it was just because I didn’t know how.

I was trying to attempt something that I didn’t know how to do well. SMILE

Following a formula means you overcome the fear in a very practical way, without having to do years of therapy and mindset work.

If you want to accelerate your business, you need someone outside of you to help you through it.

Without my mentors, I never would have been able to overcome the crippling fear I had of what people think.

I had a lot of coaching sessions to be able to do what I do.

I have a lot more coaching sessions to do to go to my next level and I’m always going to have a mentor.

Whatever you want to do next, it’s unlikely you’re going to go to your next level on your own.

Some of you are trying to do it all on their own and it’s almost impossible.

One of the fastest ways to overcome fear is with a formula. 

For me, it was learning the skills and getting the tools – like templates and a structure – that helped me step up, despite the fear.

It’s not about getting rid of the fear so you never feel it.

It’s about getting to the point where you can take action consistently DESPITE having the fear.

A clear, step-by-step how-to.

A formula stops fear from stopping you.

You overcome fear with a formula.

The most important thing I did that overcame my biggest fear around presenting, was I invested in learning presenting skills (and realised it was so much easier and more once I had the how all laid out step by step).

If you recognise that there’s a next level for you and you also recognise you need the HOW…

And if you’d like to learn how to create a presentation that inspires people and gets you clients, I’d like to invite you to my upcoming FREE live workshop “How to Get Clients with Online Workshops” on Tuesday, August 23 at 7 pm AEST.

How to get clients with online events

I’m sharing:

  • How To Create An Engaging Workshop Presentation
  • How To Deliver A World-Class Workshop
  • How To Market Your Workshop So The Right People Come

You’ll learn how to: 

  • Use FREE events to reach your financial goals
  • Grow your business by helping more people using my proven formula
  • Build trust and connection fast, even if you struggle with nerves
  • Create engaging and profitable presentations
  • Position yourself as an expert
  • Consistently sell out your programs

Register for How to Get Clients with Online Workshops

Filed Under: Blog Tagged With: Business growth, businesswomen, coaches, Confidence, Entrepreneurs, live events, online events, presenting

December 2, 2019 by katmillar Leave a Comment

The #1 Reason you Self-Sabotage and 3 Ways to Change It

 

If you’re not attracting the clients that you want, making the money you want or you’re making money and you’re spending it…

…or you’re stuck in this “it’s too hard, it’s too overwhelming” thinking…

you’re probably self-sabotaging.

Self-sabotage is a killer of your business dreams.

How do you know if you’re sabotaging in your business?

You will think that something’s wrong with you if you’re not getting the results you want. And you’ll probably blame yourself rather than going. “Okay, There’s something deeper at play here”.

I see this all the time.

It’s so important to get this right to make sure that you’re not keeping yourself stuck and small.

Where are you sabotaging in your business? And in your life? Where are you not showing up? Where are you deleting opportunities?

What happens with our unconscious minds when we self-sabotage is we delete opportunity that’s all around us.

We’ve got money all around us. We’ve got resources all around us. We’ve got potential clients all around us, we’ve got potential opportunities for joint ventures for speaking gigs, for ways to get our content out into the world.

If we haven’t sorted out our mindset, if we haven’t really worked on that mindset, we will sabotage it.

The reason we do this, the number one reason that we self-sabotage is that we’ve taken on so much external conditioning and programming.

The external programming comes from our parents, teachers, peers, TV, authorities – anyone who has had a voice in our lives.

Everything that we’ve been taught, has become part of our belief system. Then we relive the past, instead of being in the present moment.

The present moment is where we are creative. The present moment is where we can solve problems, where we can see clearly, where we have clarity, where we can come up with solutions to all our biggest problems.

It’s like when you’re stressed and you’re in that fight or flight mode and you’re overwhelmed and there’s so much going on and you’re so busy and you’re distracted.

You find yourself distracted and scrolling social media and maybe getting caught up on the internet and going down all these rabbit holes, opening all these tabs on your computer.

If your environment is messy if your mind feels cluttered, all of these are red flags, and these are signals that you are self-sabotaging. Those are the red flags that are sabotaging you.

You are really cluttered, you’re distracting yourself, you’re always busy rather than working on your stuff.

We do this because of these belief systems that have formed.

75% of our beliefs are formed from the age of zero to seven. Our little minds as children form beliefs, and we just live out of them. That programming, that unconscious programming that happens from parents, from teachers, from the school system, from TV, from the radio that conditioning, carries out into adulthood until we change the program.

It’s almost like changing the channel on a TV. And we can’t do this until we have an awareness of it. The way we have awareness of it is if we look at our life and we determine that we haven’t got the result we want.

Maybe you set a goal, you haven’t achieved it. Maybe you’ve had a dream and you haven’t got it yet. You’re sabotaging. you’re probably playing out belief systems that you’ve had for a very long time.

We don’t need to go and sit in years of therapy. There are other ways to do it much faster.

That’s what I’m going to give you in this article and video – ways we can stop this self-sabotage pattern.

You probably find that it’s not this one-off behaviour that you do. You’ll probably find that it’s a pattern. It’s a recurring pattern with a theme that you keep bumping up against.

As we come towards the New Year, you probably bump up against the same beliefs. You look at your goals and you think, oh my gosh, I’ve had that on my goals list for years!

Why can’t I achieve that goal? Or I’ve been trying to build this business for so long. Why isn’t it happening? Something’s wrong with me or something is wrong with other people or something’s wrong with the economy, and another red flag we go into is “blame”.

We blame situations, we blame circumstances, we blame people, and we blame ourselves.

Blame is not a creator stance. For us to build a business so for us to achieve any goal that we want in life, we must be in the creative position, not the victim position.

When we’re blaming, when we’re making excuses, when we’re not committed…

When we’re going “I don’t have the money” or “I don’t have the time”, “it’s so hard”, “I’m not good at technology”, “there are so many coaches here”

All that language reveals our mindset.

Pay attention to your language if you hear blame, if you hear excuses, or if you hear denial.

I call it going to B.ED – Blame, Excuses, Denial.

If you hear yourself making those mistakes. If there’s sabotage going on. It’s that programming from your past.

What do we do about it?

1. Set Goals that are Outside of your Current Comfort Level

This is going against what most people say. Usually, they say; set goals that are very realistic, that are very doable. And I agree to a point.

But if you want to reveal what’s going on inside your mindset, inside your unconscious mind, then you set these goals that are outside of your comfort zone.

They don’t need to be miles out. I’m not saying, if you’ve never made any money in your business, you set a goal. I’m going to make a million next year.

What I’m talking about is something that’s just slightly out of your comfort zone and your comfort level. That’s something you’ve never done before.

Your belief systems will reveal themselves. They all come to the surface.

I’ve seen this happen over and repeatedly. When you set a goal and you commit to it. You say; “this is what I’m doing, and you tell people about it.” Then the sabotage patterns reveal themselves and all the wounds come to the surface.

The unresolved wounds, the wounded self, the blame the victim, all that stuff starts to come to the surface.

You’ll notice it through your language and through your thoughts.

But the thing is, a lot of people that don’t have the entrepreneurial mindset, they’re stuck in that nine to five mentality and they bring the nine to five mentality into entrepreneurship.

They’re always going to struggle. Because of the nine to five mindsets of “not my problem.”

It’s my manager’s – or five o’clock finishes and they think “I don’t need to work anymore”. Whereas entrepreneurs work until they get the result. That’s what you’ve got to do. You’ve got to get out of your comfort level. That way you can see what your wounds are. You can start facing them.

Then you can start overcoming them and you can start working on your behaviour, your psychology, your language and making sure it’s all pushing that level of excellence to become the best version of yourself.

It’s not until you set that goal to raise your standards and be the best version of yourself that you realize the gap.

Most people aren’t aware of the gap because they’re not setting the goal. They stay here, they don’t want to set the goal because setting the goal requires your wounds to come to the surface.

A lot of people don’t want to face their wounds, it’s too painful. They don’t want to say I’ve held on to these stupid old beliefs…

“my mom and dad never had money so I’ll never have money” or “if I become successful people won’t like me”, “if I become successful I’ll lose my friends”, or “If I work hard, I’ll have no freedom” or “I’ll burnout”

These beliefs that people have that are keeping them stuck, they avoid setting goals because they don’t want the gap. They don’t want to feel the tension of where they are and where they want to be.

Most people just stay at that level and then just keep sabotaging. It becomes this horrible pattern that becomes very uncomfortable. People think they’re staying in a comfort zone, but, it becomes very uncomfortable very fast.

That’s number one, you need to set goals that are outside of your current level. Let the wounds reveal themselves and you start facing them one by one. The wound will come up not good enough, not smart enough, not capable enough.

What if I booked a venue for an event and no one comes, or one person comes? What if I do a Facebook Live and I stuff it up and I start stumbling over my words.

People get stuck in the past when they are focusing on things that have happened in the past….

…They get stuck in guilt and shame or they get stuck in the future anxiety, thinking of the worst-case scenario.

None of that’s helpful. We need to get back to the present time because that’s where we can create solutions.

2. Take Action Despite the Fear

One of the best books I’ve ever read was ‘Feel the Fear and Do it Anyway’ by Susan Jeffers. I read it about 20 years ago and something just switched in me.

On Saturday at Unleash your Freedom when was I asking; what’s the biggest thing that you need to take away?

The most common answer was “I just got to do it even though I feel scared”

We’re all scared. Let’s normalise it. Let’s talk about it. Let’s talk about the fact that no one has it all together.

No one is perfect. No one is going to be perfect on social media. They’re not showing their full self, their full authentic self. They’re just showing a side to themselves and that’s okay.

There are lots going on behind the scenes. Imperfection. that’s part of being human. We are imperfect… and it’s imperfectly perfect and perfectly imperfect.

You’ve got to take fast action, your brain gives you five seconds from inspired thought to action, you have five seconds before your brain shuts it down, and it pulls the handbrake up.

It says, no, we’re not doing that. Because you’ll start going into analysis by paralysis.

For example, I’ve never done a perfect Facebook Live. I always get something wrong. My intern transcribes these Facebook Lives, and I look at it, and I go, “Wow, I say a lot of fluff sometimes”. It doesn’t matter.

I just keep showing up. Because I know you will catch it and you will act on it and you will apply it.

Even though I stumble over my words, I get things wrong, I say the word, “you know” or “um”, who cares! it doesn’t matter.

You don’t have to prove yourself that you’re good enough by trying to wait till you’ve got a perfectly polished thing to say just show up.

For example, I didn’t plan this one at all. I just wrote three points, I wrote it at five minutes to eight, and just hit, Go Live.

That’s what you’ve got to do. You’ve got to take fast action despite the fear.

3. Focus on your Mission and Not on You

You’ve got to focus on your mission because your mission is bigger than you. Your mission is about other people.

When you’re concerned about all the little details and all the little things that you want to get right. You’re self-focused.

Focus on your mission, serving people, showing up, willing to be brave, being vulnerable, having courage, knowing that it’s bigger than you.

You’ve been entrusted with your gifts, your talents, and if you don’t do it, no one else will.

No one can fulfill your unique mission and purpose, I truly believe with my heart of hearts, that we all have a mission on this planet.

For some of us, we have a mission to serve a certain type of people and other people have a desire to serve that same group of people.

But no one can do it the way you do. You’ve been gifted with certain gifts and talents with certain mastery with certain levels of wisdom and discernment around that topic. Experience skills, knowledge, all of it in unique combination is what’s needed.

When you keep focusing on yourself, when you keep thinking “what will people think” or if I put up a webinar and people don’t like or If I do a Facebook Live, I don’t know what to say.

That’s self-focus and to be blunt, that’s quite selfish. The world needs you to turn up in your authenticity. Regardless of how you look or how you sound.

So many people say to me “I won’t do it because I don’t like the sound of my voice.”

Who is that focusing on? It’s focusing on you not on your mission, not on why you’re here.

When I’m on stage, sometimes realise what’s coming out of me.

It’s an out-of-body experience where the downloads are coming, the uploads are coming. It’s almost like it’s not even anything to do with me. I’m just a vessel and that’s what we need to be as business owners.

We need to focus on the mission, do you have a mission in your business? Have you set your vision, set your mission? And are you working on your clear goals and actions for it?

Because if not, you’re just going to sabotage you’re going to keep learning, going to more seminars, reading more books, and no one’s getting helped.

You need to squeeze the sponge, you’ve absorbed enough. You don’t need to learn more about your topic. You need to learn more about your mindset and business.

That’s my recommendation for you:

Number One: Tick goals outside of your comfort level. Let the wounds reveal themselves, move from wounded self to best version.

Number Two: You need to take action despite fear.

Number Three: You need to focus on your mission, not on yourself.

Get on mission because you’re awesome. You’ve been fully equipped for everything you need to fulfill it.

All the resources you need around you, the money, the clients and the people that can help you are around you.

You just need to delete that information when you get focused on yourself.

Start opening and expanding and act despite the fear you’ve been avoiding that keeps coming back into your mind.

That’s your key to overcoming self-sabotage.

Because remember, that 75% of beliefs that have formed from zero to seven is because of our conditioning.

If we don’t override that conditioning, that programming with new programming. We’ll just keep playing out those same, the same patterns.

P.S. Do you want to know the easiest way to get coaching clients, EVEN IF you’re just starting out as a Coach?

Do you want to know, with certainty, how to create a profitable business?

Check out our upcoming workshop How To Build a Profitable Coaching Business.

You’ll discover:

* The crucial entrepreneurial mindset and how to use it to attract clients

* Proven marketing strategies that you can apply straight away in your business to start making more money

* Action sessions where you GET IT DONE with personalised feedback, so you are super productive

* Masterminding brainstorming session (this is GOLD!) – get input from other Coaches on your where you’re stuck

* Clarity, confidence and certainty so you can go out and grow a profitable coaching business, fast

* What’s working now and what to stop wasting your time on

Only 10 spaces available and most have already been filled.

It’s our last workshop for 2019!

Learn more here

 

 

Filed Under: Blog Tagged With: Amplify Your Influence, Business, Business coach, Business growth, Coaching, Entrepreneurial mindset, Entrepreneurs, Entrepreneurship, Mindset, Motivation, Sabotage, Self-sabotage

May 21, 2019 by katmillar Leave a Comment

5 Reasons Why Most Entrepreneurs Struggle To Get New Clients

Are you struggling to attract paying clients? Or clients who pay you what you are worth?

There are some deadly mistakes that entrepreneurs make when it comes to attracting their ideal clients.

Here are 5 of the most common ones I see.

If you don’t have the number of clients you want, I bet you’re making at least 1 of these mistakes now.

1. Not doing enough dollar-producing activities

Spending time on dollar-producing activities, or ‘DPA’ is crucial.

When I'm coaching my clients and they tell me they are struggling to get paid clients, I say “How was your week when it came to DPA?”

And sometimes I hear about a lot of things people are doing that aren’t producing money.

DPA is the only thing that's going to keep you in business.

It really is. If you are not focusing on things that are going to directly produce money, then you're leaving money on the table.

Here’s the thing.

I don't know if you have noticed but the things that are dollar producing are usually the hard things that your competitors aren’t willing to do.

They’re things like sales calls. They’re things like following people up and things like networking - getting out there in front of people, like getting out of the house and getting out from behind your laptop.

They are usually the things that are hard. But remember the hard road gets easy, that the easy road gets hard.

So if you're just taking the easy road and you're just consuming on social media and reposting and putting up quotes, it's not really going to lead to paying clients.

What I recommend you do is take a piece of paper and draw a line down the middle.

Write on the left all the things the dollar producing activities, and on the right what are all the things you’re doing that isn’t.

And literally, the list on the left needs to become your action plan today.

The dollar-producing activities are doing the hard things that your competitors aren’t willing to do.

Like running webinars.

Like running workshops.

Like creating a funnel.

They're not easy, but they're going to produce more dollars and help more people.

 

2. No clear or effective strategy

In almost all cases, entrepreneurs who struggle to attract clients don’t have a clear and effective strategy.

If you don't have one, you need to start a plan, and you need to execute on it and not be random. That’s not going to work for you.

The 3 strategies I recommend for client attraction are:

1. Switch from manual to automated

2. Create consistent content

3. Run Workshops and Webinars

You can read more about these 3 strategies in my recent blog post ‘The 3 Things That Can Make The BIGGEST Difference In Growing Your Business

 

3. Being unwilling to do what competitors aren't

The fastest way to grow your business is to do the hard things.

Do the things your competitors are unwilling to do.

For example, most of your competitors aren't running workshops.

Because what's the number one fear? For most people, it’s public speaking.

So, when I heard this I thought hmmm. I need to do this.

I'm an introvert, and it freaked me out. I thought - oh my gosh I need to speak in public. Because I'm scared of it, and the thought of getting up in front of the group makes me want to vomit right now.

So I need to learn it!

I’m quite competitive and I thought well, if my competitors aren't willing to do it, then I’m doing it!

I'm going to learn how to speak, and I just watch public training public speaking training and spent over 20 grand learning that skill, because most people aren't willing to do it.

So, if you do it and you do it well, you get good at it.

You can only get good at it by doing it regularly.

And this is what most entrepreneurs will not do, and you will separate yourself from your competitors.

There's a great quote that Ben Harvey. He says “People on mission, have no competition.”

If you have full belief in your mission, and you really, really believe in what you're offering and you want to share it with the world.

Just focus on that.

Don't too much waste time studying your competitors.

Just get on with your genius zone and staying in your lane and producing your best work. Just create, create, create. Stop consuming and start creating more.

 

4. A Broad Niche

I see this all the time. People say to me that they know that they need to niche more. Yet they're too scared of narrowing down.

Most of you are too broad.

When people say to me “Kat, is this too specific?” I rarely have anyone who is too specific. Actually, I can only think of one. Most people are way too broad. I literally hear people say their niche is between 20 and 40.

I don't know about you, but I was very different at 20 to how I am now at 40.

So, 20 year olds and 40 year olds - completely think different language, different brand emotions, different brand colours perhaps.

So make sure that your niche is specific.

 

5. Unwillingness To Invest

Most entrepreneurs struggle to create their dream business because they’re unwilling to invest.

The two biggest things they’re unwilling to invest in are their time and their money.

But how are you going to grow a business if you're not investing time and money into it?

The people that say to me “I've tried this and that and it hasn't worked”, I ask them - how much time and money are you investing in getting clients?

And most people tell me they post on social media, but they're not putting money into Facebook ads.

They make pretty posts but they're not putting money into business coaches.

They're not putting money into learning new skills business skills.

This is a very costly mistake.

So, which of these mistakes are you making? Which one is the biggest opportunity for you to improve on?

Anytime we realise we are struggling with something, we have an opportunity to change it.

 

Register For The 1-Day Business Event “How To Attract Your Ideal Clients” Today

If you want to know exactly how attract more of your ideal clients then you must check out this 1-day live event THIS Saturday.

Learn what’s working right now in online and offline marketing, social media and much more.

Don’t waste another dollar or minute trying to figure it all out yourself. Learn exactly what’s working for businesses just like yours below…

You can learn more and register here

 

Filed Under: Blog Tagged With: Business, Business coach, Business growth, Client Attraction, Clients, Entrepreneurs

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