Kat Millar

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Supercharge Your Business Growth With My 5-Step Video Formula

Do you feel like you’ve hit a ceiling with the impact and income you’re creating in your business?

Have you been sharing content with the same audience for months and not seeing the results you want?

You want to attract more clients but don’t know what to do differently.

Maybe you tend to overcomplicate or overthink things when it comes to content marketing.

There are 2 things your content MUST have in order for your business to grow: connection and credibility.

Connection is necessary for people to feel they know and like you. Without it, they’re not going to become a client.

Credibility demonstrates your ability to help people achieve a result. It’s the authority and trust piece of your content.

What’s the fastest way to accelerate the growth of your connection and credibility?

One word – video.

When it comes to growing your business through video content, three common problems arise.

  • Many people feel overwhelmed by the amount of information and tasks involved, causing them to procrastinate and struggle with consistency.
  • Lack of confidence hinders their ability to show up authentically and fearlessly on camera, leading to self-doubt and avoidance.
  • Not knowing how to effectively communicate their message. resulting in rambling and ineffective content.

Overcoming these problems requires a clear formula and structure to follow, ensuring enjoyable and valuable videos that resonate with viewers.

Watch the video here…
super charge your business growth with my 5 step video formula
Here is the 5-step video formula…

1. Grab attention by using powerful questions or strong statements that resonate with your ideal clients, capturing their interest from the start.

2. Explain the importance of the topic and provide compelling reasons for viewers to pay attention and make a change, helping them understand the value they will gain from your content.

3. Establish credibility by briefly highlighting your qualifications or experience in the field, building trust and confidence in your expertise.

4. Teach your audience by offering educational content that addresses one specific problem and challenges their existing beliefs, empowering them with valuable knowledge and insights.

5. Include a call to action, giving viewers two options to engage with you, such as typing a word in the comments or sending a direct message, facilitating active participation, and fostering a sense of connection.

If you want more help with this, just message me and let’s chat.

Big love

Kat xo

P.S Whenever you’re ready… here are 3 other ways I can help you grow your business:

1. Grab a free copy of my ‘Client Attraction Checklist‘

It’s a powerful roadmap to attracting leads, signing clients, and scaling your coaching business.

Grab It Here

2. Join the community and connect with like-minded Female Coaches & Experts

It’s our Facebook community where ambitious entrepreneurs learn how to increase their income, influence, and impact.

Join Us Here

3. Work with me to get more clients

If you’d like to work directly with me to get more clients… just send me a Facebook Message with the word “Clients”… tell me a little about your business and what you’d like to work on together, and I’ll get you all the details

Message me here

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How To Create More Authentic Connection & Sign More Clients

Do you avoid pursuing sales conversations because they make you feel uncomfortable?

Have you ever felt secretly relieved when someone cancelled a sales call, even though you want to make more sales?

Are you afraid of messing up the conversation or losing connection with a potential client?

We understand that sales are crucial for acquiring clients. Yet so many coaches tend to avoid sales conversations.

Sales calls can trigger fear of rejection, the perception of being a pushy salesperson, or a feeling of disappointment if someone doesn’t say yes.

However, without effective selling, we cannot achieve the freedom, impact, or income we want in our coaching businesses.

Selling is a vital skill for coaches. It’s where decisions are made and where our financial stability lies. It is what keeps our businesses alive and thriving, rather than us resorting to looking for a job.

Often, our dislike of selling comes from a lack of skill.

When we have the skill to sell effectively, gracefully, and enjoyably, we actually look forward to having more sales calls and even find them fun.

You will discover:

  • The REAL reason why so many people are avoiding selling and what to do about it, so you actually feel good about sales conversations
  • How to hold the sales conversation so that you have deeper and more authentic human connection
  • Powerful questions to ask to help your potential client open up to you, and feel ready to make the right decision

Ultimately, how to bring more authentic human connection into your sales conversations, so you can sign more clients, and feel good in the process.

Watch the video here…
How to create more authentic connection and sign more clients
Here are 3 things you need to do if you want to sign more clients and feel good in the process…

1. Hold the space for someone to move through the discomfort of change 

Selling is essentially inviting someone to change. That’s not always easy. 

People are thinking about whether to spend money, in the hope that they’re going to get a return on their investment and get their problem solved.

We only buy when we trust the person, feel met and understood, and feel confident enough that the person can deliver what they say they can. 

Connect with acceptance, warmth, and compassion, and really listen and be on their side. Be patient while they make the decision.  

2. Be detached from the outcome, and dedicated to the person

The sales conversation, if you do it right, is the first coaching session people have.

You’re on the same team – you’re not trying to convince them either way.

Don’t rush them to avoid your own discomfort. Guide them gently to help them make the right decision for them. 

The end goal of sales is to help people someone decide – to have a clear yes or no that they’re satisfied with.

3. Follow a structure to allow you to be more present

Following a clear structure in your sales conversations allows you to stay on track with the purpose of the call. 
 
When you know what to say, it gives you a feeling of relaxation so you can be more present with the person.

Focused questions in a specific order help someone make the right decision for them.

It means you can allow for tangents and natural flow, because you know how to gently bring people back on track.

It allows you to lead with confidence and give the person the feeling that they’re going on a journey.

I hope this has been helpful.

Big love

Kat xo

P.S Whenever you’re ready… here are 3 other ways I can help you grow your business:

1. Work with me to get more clients

If you’d like to work directly with me to get more clients… just send me a Message with the word “Clients”… tell me a little about your business and what you’d like to work on together, and I’ll get you all the details.

Message me here

2. Join our community and connect with like-minded Female Coaches & Experts

It’s our Facebook community where ambitious female entrepreneurs learn how to increase their income, influence, and impact.

Join us here

3. Grab a FREE copy of my ‘Client Attraction Checklist’

This is a powerful roadmap to attracting leads, signing clients, and scaling your coaching business.

Grab it here

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The Number 1 Action That Will Double Your Income This Month

Want to make more money this month…without working harder and longer?

You might be asking yourself…

How do I earn more, without coming across as pushy on social media?

Is there a way to elegantly promote my offers online without sounding repetitive?

How can I share the value of what I do, when it feels like no one is paying attention on social media?

Most of us understand that business is ultimately about serving people and not chasing money.

But let’s be honest – without a healthy flow of moolah, it becomes nearly impossible to make a meaningful income on a significant number of people.

When it comes to generating a steady cashflow, business owners often have 3 main challenges:

1. Not enough leads: Without the ability to attract leads, your audience remains small, which results in minimal attention and engagement.

2. Low sales conversions: If you struggle to convert leads into clients, you end up with low sales. Low sales = low cashflow = no fun. 

3. Limited scalability: If you’re unable to get clients in a leveraged way, you can find yourself exhausted, burnt out, or stuck at the same level.

Let’s dive into some of my best behind-the-scenes secrets that you can apply straight away to create a fast flood of cash.

Watch the video here…
The number 1 action that will double your income this month
The #1 action that will double your income this month is: Make more offers.
Here are 3 things you can do to put this in place in your business…

1. Create value-add content 

Sharing valuable content builds trust and credibility. It also has the added benefit of being able to educate people on the benefits of what you do and overcome any limiting beliefs they have.

People need to be at a certain stage in the buyer’s journey before they’re ready to work with you. They need on average about 8 touch points in order to make a decision to buy.

If you share an offer too prematurely, you can put people off and cause a bad first impression.

2. Make an elegant invitation 

Once you have provided valuable content consistently, the next step is to offer an irresistible opportunity via email and social media.

This invitation should be exclusive and compelling and designed to specifically solve the biggest problems of your ideal clients. 

It should include a compelling outcome, qualifiers that make it exclusive, a set timeframe, scarcity, and a call to action that invites a direct response. I suggest using ‘reply to this email’ or ‘DM me’.

3. Send people a simple sales page 

I recommend using a plain Word document as your sale page for this process, instead of a complex landing page, which has a number of benefits:

  • It feels more like you’re providing an exclusive, private opportunity, rather than selling to the masses
     
  • It looks fresh, exciting, simple, uncomplicated, and clear
     
  • It’s different so it stands out and ‘disrupts’ what people would normally see 
     
  • It’s easier to create than a full-blown sales page so you can launch it faster

Want some help with this? Just message me and let’s chat.

Big love

Kat xo

P.S Whenever you’re ready… here are 3 other ways I can help you grow your business:

1. Work with me to get more clients

If you’d like to work directly with me to get more clients… just send me a Message with the word “Clients”… tell me a little about your business and what you’d like to work on together, and I’ll get you all the details.

Message me here

2. Join our community and connect with like-minded Female Coaches & Experts

It’s our Facebook community where ambitious female entrepreneurs learn how to increase their income, influence, and impact.

Join us here

3. Grab a FREE copy of my ‘Client Attraction Checklist’

This is a powerful roadmap to attracting leads, signing clients, and scaling your coaching business.

Grab it here

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How I Made $20,191 In 1 Week Without Any Sales Calls

Learn how I made $20,191 in just one week without any sales calls!

Discover my powerful 5-step framework for signing up 5-10 or more clients in a week.

I reveal behind-the-scenes secrets for achieving high-quality, 5-figure launches.

No more exhaustion or pushy tactics!

This reliable and predictable strategy works for any stage of your business.

To consistently generate five-figure launches, you need five crucial elements.

Watch the video here…
Here are the five crucial elements…
1. Reliable client sign-up system

Develop a strategy to attract clients consistently, avoiding guesswork and exhaustion.

Utilise an elegant and effective approach to avoid being pushy or annoying.

2. Effective Influence skills

Acquire the ability to influence and inspire others, ensuring successful marketing and event engagement.

Recognise that marketing is a separate skill set that is crucial for a coaching business.

3. Proven formula

Overcome fear and uncertainty by following a proven formula for running events and presentations.

Having a clear step-by-step process eliminates doubts and boosts confidence.

4. Irresistible offer

Create an offer that is compelling, solves real problems, and promises clear outcomes.

Include coaching, curriculum, community, valuable bonuses, guarantees, and scarcity to make the offer desirable and urgent.

5. Expert support

Seek the guidance of an expert who specializes in your desired business growth.

Expert support saves time, provides valuable insights, and helps you reach new levels of success.

By incorporating these elements into your business strategy, you can accelerate growth and achieve consistent five-figure launches.

It’s simple when you follow a formula, but it requires effort and every element needs to be in place for this to work.

If you want all the behind-the-scenes training with exactly how to do each step.

Plus all of my templates, training and resources so you can get booked out with amazing clients and consistently have $5-$20k launches.

I’d love to connect and determine if the program is a good fit for you.

Just message me and let’s chat.

P.S Whenever you’re ready… here are 3 other ways I can help you grow your business:

1. Grab a free copy of my ‘Client Attraction Checklist‘

It’s a powerful roadmap to attracting leads, signing clients, and scaling your coaching business. — Grab It Here

2. Join the community and connect with like-minded Coaches & Experts

It’s our Facebook community where ambitious entrepreneurs learn how to increase their income, influence, and impact. — Join Us Here

3. Work with me to get more clients

If you’d like to work directly with me to get more clients… just send me a Facebook Message with the word “Clients”… tell me a little about your business and what you’d like to work on together, and I’ll get you all the details — Message Here 

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3 Scientifically Proven Elements Your Content Needs To Get More Leads

If you want to get more leads and clients from your content, it’s important to understand influence.

Not only understand it, but use it ethically, elegantly, and effectively.

Frank Kern, one of the top marketers in the world said,

“Inspiring people to put their hard-earned money into your
pocket instead of theirs is one of the hardest things to do.”

When you know how to influence elegantly, you can get people to cross what I call the decision bridge.

The decision bridge is between where someone is right now and taking the next step towards you.

Your potential paying clients are standing at the decision bridge and influence is the bridge that takes them to the other side of working with you.

Your potential paying clients are standing at the decision bridge and influence is the bridge that takes them to the other side of working with you.

In this video, I share:
‘3 Scientifically Proven Elements Your Content Needs To Grow More Leads.’ 

And how to create influential content from the very inventor of the art, Aristotle. 

You can check out the video here…

I read a quote recently by Peter Cunningham, from Geneva Leadership Alliance. He said, “You can learn all the knowledge in the world about the changes you want to make, but if you can’t influence other people, you will only have frustration to look forward to.”

Knowing proven influence principles can change everything for you and business.

The best part is that being able to get clients from our content is not reserved for a gifted few. Anyone can learn how to do it. 

The 3 scientifically-proven elements that you can use to create influential content come from Aristotle.

Aristotle was a Greek philosopher, and one of the founding fathers of communication theory.

Aristotle believed that persuasion occurs when 3 components are represented: ethos, logos, and pathos.

1. Influence with Ethos

The first principle of influential content, according to Aristotle, is ethos, or ethics. 

Ethics are what make your audience feel they can trust you.

Trust is exchanged between people much like a currency, it can be given and received. Trust can be built up over time, but once you’ve lost it, trust is hard to rebuild. It’s not impossible to rebuild, however, it just takes a lot of work.

Trust forms the basis of all human relationships and the extent to which you have influence is largely based on the extent to which people trust you and you are willing to trust them.

If you keep your integrity, treat your clients well, and be totally honest, you will maintain your credibility.

This means it’s essential to show your credibility.

You show your credibility through:

 1.  Personal branding

2.  Having confidence in your delivery

3.  Providing real value

“Reputation over money. Every time.“

2. Influence with Pathos: Emotional Content

Aristotle’s second tool of persuasion is pathos, which is the use of emotion.

Without pathos, content would just be a list of facts and no one likes to be bored by plain facts alone.

Some psychologists believe that using human reasoning is simply an attempt to justify your emotional decisions. Whether this is right or not, emotions have the power to trigger action.

The concept of branding is mainly based on brands’ ability to cause emotional reactions and responses to these reactions.

Most people tend to buy emotionally and back it up with logic. Emotions definitely have the power to trigger us to take action.

You use emotions in your content through:

a) Telling stories

b) Inspirational quotes

c) Using vivid language

3. Influence with Logos: Logical Content

Aristotle’s third rule is logos, which is also known as reason.

You can do this through…

1.  The structure of your content

2.  Your referencing of studies, statistics, and case studies

3.  Using comparisons, analogies, and metaphors

Structure helps people stay engaged and keep reading.

If your content does not have logic, and a clear flow, it can feel like it’s disjointed. If it follows a clear, sequential flow, it is easier for people to take in.

Aristotle’s 3 lessons of rhetoric fundamentally address how human beings are influenced.  Ethos, pathos and logos have had the ability to influence people throughout the centuries.

In the words of Aristotle himself, “The art of persuasion lies in knowing how to combine these three principles in the right amounts.”

This is the fun, creative side of the process.

There are multiple ways to influence the brain, I’ve just shared 3 of them here.

If you

Take care my friends and remember – Keep showing up. Keep sharing.

The world is waiting for your words. They matter…

Big love

Kat xo

P.S Whenever you’re ready… here are 3 other ways I can help you grow your business:

1. Grab a free copy of my ‘Client Attraction Checklist‘

It’s a powerful roadmap to attracting leads, signing clients, and scaling your coaching business. — Grab It Here

2. Join the community and connect with like-minded Coaches & Experts

It’s our Facebook community where ambitious entrepreneurs learn how to increase their income, influence, and impact. — Join Us Here

3. Work with me to get more clients

If you’d like to work directly with me to get more clients… just send me a Facebook Message with the word “Clients”… tell me a little about your business and what you’d like to work on together, and I’ll get you all the details — Message Here 








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