Do you wish there was a way to get clients consistently, without you having to chase people?
In today’s competitive online world, getting clients has become more challenging than ever.
But the good news is – there’s an effective way to grow your client base consistently, no matter what stage of business you’re in.
Having lots of paying clients makes it very hard to be poor.
When you have this one skill of client attraction, it’s like having the key to solve your financial problems.
My hope is that I can transfer that skill to you, so you know how to get clients whenever you want them.
Watch the video here:
There are only four ways one person can market anything, i.e. letting people know about your stuff.
When it comes to marketing, there are:
2 Types of Audiences:
One person
Many people
2 Types of Communication:
People who know you
People who don’t know you
Here are the 4 ways you can market your services:
Warm Outreach 1-to-1
This is where someone gave you permission to contact them – this is anyone who knows you. You don’t necessarily have to know them, but they need to know you.
Examples of ways of communicating 1-to-1 (Private): Phone call, email, text, voicemail, message.
For a lot of people, it can feel weird to ask for business from friends and family. Warm outreach can be useful, especially when you’re starting out.
It can also be useful in sharing valuable content with people, such as a free resource or event.
But most of you will reach the end of the people you know and need other ways to grow your audience.
Cold Outreach
This is where they did not give you permission – “strangers” other people’s audiences, lists, platforms etc. e.g. SMS, Messaging, Networking.
This is something I personally don’t do or recommend.
You have to do a lot of volume. You get a lot of rejection. So it’s not usually very fun, and you often tap out.
The downside of cold outreach is that most people don’t like it. And again, you have to do a lot of volume.
Free Content
This is sharing free, valuable content 1 to many (Public): e.g. Social media posts, podcasts, blogs, videos.
I spend the majority of my time focusing on sharing free content in many different forms.
Paid Content
Paid advertising e.g. Facebook, Instagram, LinkedIn, Google.
Paid ads are a great way to grow your audience and attract more leads. But they’re typically best once you have defined your ideal client and messaging. Which can take some time at the beginning.
There’s a lot of information out there now. There are a lot of things we can be doing in our businesses every day.
Some gurus will say marketing is about making sure your energy is aligned to manifest clients.
Others will say you just have to show up 3 times a day on your Instagram stories or have PR and be featured in a book.
Or get more hustle harder…
But what if you don’t want to do any of those things?
Or you’ve tried them, & they’re not working?
So my question to you is – when you’re about to do that next thing you’re about to do…
– that book you’re about to read
– that podcast you’re about to listen to
– that free webinar on how to make more money
– that course on how to write a book or start a podcast
– That video you’re about to watch on tiktok hacks or how to go viral using Reels
Ask yourself – Is it the fastest way from where you are now, to getting a paying client?
To keep it very simple, here are only 3 things I recommend you have in order to get clients consistently:
A compelling content strategy
A client attraction funnel
A conversion event
These are the 3 things I installed into my business to get me to a 6-figure full-time coaching business.
P.S. Whenever you’re ready… here are 4 other ways I can help you grow your business:
1. Work with me to get more clients
If you’d like to work directly with me to get more clients… just send me a Message with the word “Clients”… tell me a little about your business and what you’d like to work on together, and I’ll get you all the details.
2. Join our community and connect with like-minded Coaches & Experts
It’s our Facebook community where ambitious females entrepreneurs learn how to increase their income, influence, and impact.
3. Grab a FREE copy of my ‘Client Attraction Checklist’
This is a powerful roadmap to attracting leads, signing clients, and scaling your coaching business.
4. Check out my upcoming events and latest special offers here:
Big love
Kat xo
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