Want to get more coaching clients using a reliable, predictable method?

Online events is my #1 recommendation.

An effective event an incredibly valuable asset you can use any time you want to get more clients.

This strategy gets me clients 3x faster than posting content on social media.

Running online events has enabled me to create a life of true fulfilment and freedom, amplify my message, accelerate my business success and help SO many people.

The best part is, you don’t need to be a professional or polished presenter to do this. It’s a skill that anyone can learn.

A lot of people tell me they are finding it hard to consistently grow their coaching business in a way that leverages their time.

Switching from sharing 1-to-1 to 1-to-many is something that can really solve that for you.

But most people have no idea how to run online events successfully.

In this video, I share what you need to consider before you launch your first or next online event so you’ll be well-set up for success.

There are 4 essential elements to consider before you launch your first or next online event to make sure you optimise every part of your event process make sure you’re set up for success.

1. Warm up

The warm up phase is where you warm up your audience and followers to develop trust and connection and increase the likelihood that people will sign up for your event.

You do this by sharing content and educating your audience.

If you suddenly announce that you have an event coming up and haven’t been posting regularly before that, you don’t usually have trust and rapport developed.

We do this by providing value through your content. In your content, educate, inspire, build curiosity and show them why what you teach is different.

The warm up phase is also designed to build a connection with your audience. People want to know that you’re relatable and you understand them, and that they can trust you with their time and attention.

2. Sign up

The sign up phase is where someone registers for your event. In order for people to sign up for your event there are certain important things that you need to have on your landing page and in your marketing campaign, which I’m sharing more at my upcoming workshop.

You check out the FREE Online Events workshop here

3. Show up

The show up phase is all about getting people to show up to your event.

We do this through a show-up campaign using emails, social media, SMS, and videos.

The show up phase has gotten trickier as more and more people start running events so it’s important to learn how to do this phase to get people into the room.

In the show up phase it’s not just “come to my event” – it’s sharing strategic content that shows the value of your event and what they’ll get out of it.

The content is designed to overcome people’s biggest objections.

4. Step up

The step up phase happens in the event itself, where you make an offer to your audience to step up and invest in themselves. Now this is where a lot of people freak out. And they make the mistake of neglecting putting time into doing this properly.

I understand that selling can feel scary. But the truth is, if you’ve provided value, and showed people how you can help them, you’re doing them a disservice not to show them how you can continue to support them to achieve their goals.

A certain percentage of the audience will recognise that they need help and support with it.

There is an elegant way that you can extend an invitation to people that converts 3x higher than the average conversion rate in our industry. This is a big part of what I teach people because it’s so important to get right if you want your events to lead to you getting clients.

There are so many benefits of having an online event:

• You have a reliable system for growing your business where you attract clients, rather than chasing them

• You increase your credibility, trust and positioning in people’s mind, and you stand out because you go to a place where a lot of your competitors aren’t willing to go

• You make a bigger impact by helping more people

• You massively leverage your time by speaking to groups and avoid time-consuming marketing methods of reaching out to people one by one or fighting with the noise on social media

• You have a valuable asset that you can use to make money consistently and predictably

These benefits can be an absolute game-changer for you in your business.

If you want to get clients by running events following a proven framework, I have a free workshop coming up called ‘How To Grow Your Coaching Business With Online Events’

It’s a FREE Live 1-Day Online Workshop so you can grow your coaching business using my proven ‘Online Events Accelerator’ formula.

(even if you’ve never presented before and don’t know where to start!)

I’m sharing…

How To Create A Successful Event Presentation 

Learn how to craft an engaging workshop presentation that builds desire, establishes your credibility and trust, showcases your expertise and dissolves objections using authentic influence.

How To Market Your Event So The Right People Come

Receive my secret methods to get the right people to register AND show up, so you can fill your workshops with qualified clients every time, even if you find marketing confusing (or have a big following!)

How To Deliver An Engaging Online Event With Ease

Discover how to deliver a workshop in a way that WOWS your audience with value, deep connection, and elegantly extends an invitation to your offer so that the right people say yes.

This workshop takes the best of what I’ve learned from a decade of running events and lays it all out in a simple formula that anyone can follow.

I’ve been running this workshop for 7 years and I only run this workshop once a year.

If you’ve ever wanted to share your message with MORE people and want a proven system that’s easy to follow to increase your income and help more people…

Then you’re going to absolutely LOVE this workshop.

Reserve your free seat at the workshop here

Hope to see you there!

Kat xo

Would you like to fast-track the time it takes to get clients?

Do you want a predictable way of getting clients that you can rely on?

In my latest video, I shared the exact strategy I use to get clients at least 3x faster than posting on social media.

The best way to do this is by running an event and bringing together a community of like-minded people, speaking about what you love, and sharing your knowledge.

And enrolling multiple people at once into your program.

In this video, I share the strategy I use and how it can speed up how long it takes you to get clients by 300% or more.

I’ve analysed this method in comparison it to multiple other strategies over many years, and it always comes out on top.

It’s a predictable method of getting clients that you can rely on.

And the BEST way to do it, is by running online events.

You don’t need to be a professional or polished presenter to do this. Anyone can learn how to do this.

​When you successfully implement this client-attraction method into your business, it allows you to rapidly get all the high-quality clients you want, without endlessly posting content, reaching out to strangers, or even doing any sales calls.

It’s by far the most effective strategy you can do to help more people, leverage your time, and have an asset you can use over and over for years to come.

If you don’t have an online event, there are 4 main problems you’ll probably face.

1. Using only time-consuming methods

If you’re not running events, you really need to rely on time consuming methods, like networking or constantly posting, and that can be exhausting, unreliable and SLOW.

There are so many ways of attracting clients and a lot of people get overwhelmed. So, I like to make things super simple.

There are only 3 parts to getting clients – I call these the ABC’s:

A – Attract

B – Build Trust

C – Convert

If you don’t have an event, you have to rely on endlessly posting content or other time-consuming methods.

You might be able to attract leads, but it’s very challenging to build trust and convert them into clients.

It’s very rare that someone will see a social media post and sign up with you right away.

A lot of coaches get this wrong. They try and fast-track the sales process on social media. This can end up putting people off because you’re selling before sufficient trust is developed.

Research shows that people need about 7 hours worth of time with someone before making a significant buying decision. So, if you’re creating social media posts that take one minute for someone to read, you have to do a lot of those posts in order to build up those 7 hours of trust.

So, you can do hundreds of 30 second reels or 1 minute posts to get clients, which would take you many month, or you can get them in one event.

How many people have you found that actually transfer money into your bank account because they saw one of your social posts?

Getting clients through content alone requires a lot of time and it’s tedious. It’s also not an effective way to get your audience to a place of decision, because there’s not enough time and trust built through content alone.

Nothing converts leads into clients as well as events.

If you want to get that level of conviction and conversion using your content you have to be a really world-class copywriter.

Having an event rapidly increases the speed of conversion – spending time with you in a private room away from the noise of social media means people are focused only on the event.

People choose you over other options because they have trust in you because of the time they’ve spent with you.

2. You don’t build enough credibility and trust

Not enough people know who you are and how good you are. You become the best-kept secret.

You know you’re good at what you do, but not enough people see it yet.

You have wisdom, knowledge, experience, skills that are valuable.

If you don’t have an event, only your 1-on-1 clients really get to experience that brilliance.

And if no one knows who you are, it’s like you’re sitting on a gold mine that not enough people can access.

When you have an effective event, you create instant positioning.

You create credibility, authority and trust. You position yourself as the expert, go-to person in your ideal client’s mind.

3. You don’t have a reliable system

If you don’t have a reliable system for attracting clients, you have to chase people – not attract them.

You feel like you’re that pushy salesperson that you don’t want to be.

There are strategies people recommend like sending 100 messages a day to people on Facebook.

I don’t know about you, but I don’t want to chase people. It’s not fun.

You don’t have to constantly sell your offer or your strategy session via socials or DM’s.

With an event, you have a predictable way of signing clients that you can rely on.

Because I run events regularly, I know that I will sign clients because all my events are scheduled in the year and I know that I’m going to make at least 5 figures each time.

4. You leave money on the table…

You could be just one event away from earning 5-figures.

You have certainty around knowing clients are coming and a system of consistency.

You have an asset that sets you up for ongoing, consistent success. It’s a game-changer.

If you’re willing to run online events (even if you don’t currently know how), you’ll create an incredibly valuable asset.

It allows you to leverage your time, be seen as an expert, and predictably enrol multiple people at once.

When you have an effective event…

… you massively leverage your time

… you create credibility and trust fast

… you have a system to sign up clients whenever you want them

… you make reliable money

… you start to attract and sign up ongoing, quality clients on ‘repeat’ and sell out your offers & get booked out fast.

If you want to know exactly how to do this, I’m running a FREE workshop called ‘How To Grow Your Coaching Business With Online Events’.

This workshop takes the best of what I’ve learned from running 450+ events and lays it all out in a simple formula.

Check out the FREE Live Online Grow Your Coaching Business Workshop

I’ve been running this workshop for 7 years and I only run this workshop once a year.

I’m sharing:

How To Create An Engaging Event Presentation

---

Craft an engaging workshop presentation that builds desire, establishes your credibility and trust and dissolves objections using authentic influence.

How To Market Your Event So The Right People Come

---

My secret methods to get the right people to register AND show up, so you can fill your workshops with qualified clients every time, even if you find marketing confusing (or don’t have a big following!)

How To Deliver A World-Class Online Event With Ease

---

Deliver a workshop in a way that WOWS your audience with value, deep connection, and elegantly extends an invitation to your offer so that the right people say yes.

So, if you’ve ever wanted to share your message with MORE people and with less stress…

Or if you’ve ever wanted a proven system that’s easy to follow to increase your income and help more people…

Then I think you’re going to absolutely LOVE this workshop.

Go here to learn more and secure your FREE ticket

See you there!

Big Love

Kat xo

P.S.: Whenever you’re ready… here are 4 other ways I can help you grow your business:

1. Work with me to get more clients

If you’d like to work directly with me to get more clients… just send me a Message with the word “Clients”… tell me a little about your business and what you’d like to work on together, and I’ll get you all the details.

Message me here

2. Join our community and connect with like-minded Coaches & Experts

It’s our Facebook community where ambitious females entrepreneurs learn how to increase their income, influence, and impact.

Join us here

3. Grab a FREE copy of my ‘Client Attraction Checklist’

This is a powerful roadmap to attracting leads, signing clients, and scaling your coaching business.

Grab it here

4. Check out my upcoming events and latest special offers here:

Get my latest offers here

Big love

Kat xo

Have you ever been in a room where you’re having a great conversation, and someone walks in the room, and the whole mood drops?

Have you also been in a room where you’re having a really boring conversation, and a different person joins and the whole mood lifts?

We can’t be around other people and not be impacted by them.

Influence is like a bridge that connects us towards or away from the results we want.

The influence of people around us can lead us to our dreams or to our fears.

And the way we show up influences the people around us.

In this video, I share:

‘How To Use Elegant Influence To Get More Clients’

You can watch the video here:

The definition of influence is the ability to be a compelling force, or to produce effects on the actions, behaviours and opinions of others.

How powerful are we as humans! We can positively impact the people in our world.

Influence can show up everywhere – it’s not just in your website, brochures or social media content – it’s about the way you show up.

It’s about who you’re being with your team, your clients, your peers – it affects every touch point you have.

It’s the work you do on your external and internal world to show up as a brand that people want to do business with.

Though influence is so powerful, the skill of influence is something that not a lot of people take the time to actively develop.

And it’s not just about influencing, it’s about doing so in a way that’s authentic and elegant.

If you could improve your influence skills in your business, what impact would that make for you?      

Elegant influence is a skill that inspires people to make  decisions and take action on the things that are aligned to their values.

It’s a skill that will help you get in front of more of the right clients, help more people and make a bigger impact.

Here’s a simple, 3-step formula for using elegant influence to get more clients:

1. Speak to their instincts first

This step involves communicating in a way that resonates with the primal instincts of the audience.

Instinctual communication is simple, clear, and directly relevant to the audience’s immediate needs or desires. It’s about addressing the most fundamental aspects of human nature that drive decision-making.

To speak to instincts effectively, we should:

2. Evoke their imagination and emotions

In this step, the goal is to create a vivid mental picture or evoke strong emotions within the audience. By tapping into their imagination and emotions, you can make your message more memorable and impactful.

This step involves storytelling, visual imagery, and empathetic language that connects with the audience on an emotional level.

Key strategies for invoking imagination and emotions include:

3. Appeal to their intelligence

The final step is to appeal to the rational and analytical aspects of the audience’s thinking. This involves presenting logical arguments, evidence, or reasoning that support the desired action or decision.

While instincts and emotions provide initial engagement, appealing to intelligence provides the rational justification needed for the audience to take action.

To appeal to intelligence effectively:

By following this 3-step formula, you can create messages that resonate with your audience on multiple levels, leading to greater influence.

Would you like to know exactly how to use elegant influence in your marketing so you can get more clients?

I’m offering a free 30-minute Marketing Strategy Session for 3 people this month where I’ll show you exactly how you can use more elegant influence in your messaging.

In this session, I’ll look at your current marketing and provide guidance for how to make it over, so your marketing attracts more clients.

I’ve opened up a unique link on my calendar specifically just for these sessions.

If you want to be in the first 3 to book this session, click here to claim yours now.

I’m looking forward to helping you add this powerful tool to your marketing.

Big love

Kat xo

P.S.: Whenever you’re ready… here are 4 other ways I can help you grow your business:

1. Work with me to get more clients

If you’d like to work directly with me to get more clients… just send me a Message with the word “Clients”… tell me a little about your business and what you’d like to work on together, and I’ll get you all the details.

Message me here

2. Join our community and connect with like-minded Coaches & Experts

It’s our Facebook community where ambitious females entrepreneurs learn how to increase their income, influence, and impact.

Join us here

3. Grab a FREE copy of my ‘Client Attraction Checklist’

This is a powerful roadmap to attracting leads, signing clients, and scaling your coaching business.

Grab it here

4. Check out my upcoming events and latest special offers here:

Get my latest offers here

Big love

Kat xo

https://msha.ke/katmillar.com/

Big love

Kat xo

Do you wish there was a way to get clients consistently, without you having to chase people?

In today’s competitive online world, getting clients has become more challenging than ever.

But the good news is – there’s an effective way to grow your client base consistently, no matter what stage of business you’re in.

Having lots of paying clients makes it very hard to be poor.

When you have this one skill of client attraction, it’s like having the key to solve your financial problems.

My hope is that I can transfer that skill to you, so you know how to get clients whenever you want them.

Watch the video here:

There are only four ways one person can market anything, i.e. letting people know about your stuff.

When it comes to marketing, there are:

2 Types of Audiences:

One person

Many people

2 Types of Communication:

People who know you

People who don’t know you

Here are the 4 ways you can market your services:

Warm Outreach 1-to-1

This is where someone gave you permission to contact them – this is anyone who knows you. You don’t necessarily have to know them, but they need to know you.

Examples of ways of communicating 1-to-1 (Private): Phone call, email, text, voicemail, message.

For a lot of people, it can feel weird to ask for business from friends and family. Warm outreach can be useful, especially when you’re starting out.

It can also be useful in sharing valuable content with people, such as a free resource or event.

But most of you will reach the end of the people you know and need other ways to grow your audience.

Cold Outreach

This is where they did not give you permission – “strangers” other people’s audiences, lists, platforms etc. e.g. SMS, Messaging, Networking.

This is something I personally don’t do or recommend.

You have to do a lot of volume. You get a lot of rejection. So it’s not usually very fun, and you often tap out.

The downside of cold outreach is that most people don’t like it. And again, you have to do a lot of volume.

Free Content

This is sharing free, valuable content 1 to many (Public): e.g. Social media posts, podcasts, blogs, videos.

I spend the majority of my time focusing on sharing free content in many different forms.

Paid Content

Paid advertising e.g. Facebook, Instagram, LinkedIn, Google.

Paid ads are a great way to grow your audience and attract more leads. But they’re typically best once you have defined your ideal client and messaging. Which can take some time at the beginning.

There’s a lot of information out there now. There are a lot of things we can be doing in our businesses every day.

Some gurus will say marketing is about making sure your energy is aligned to manifest clients.

Others will say you just have to show up 3 times a day on your Instagram stories or have PR and be featured in a book.

Or get more hustle harder…

But what if you don’t want to do any of those things?

Or you’ve tried them, & they’re not working?

So my question to you is – when you’re about to do that next thing you’re about to do…

– that book you’re about to read

– that podcast you’re about to listen to

– that free webinar on how to make more money

– that course on how to write a book or start a podcast

– That video you’re about to watch on tiktok hacks or how to go viral using Reels

Ask yourself – Is it the fastest way from where you are now, to getting a paying client?

To keep it very simple, here are only 3 things I recommend you have in order to get clients consistently:

A compelling content strategy

A client attraction funnel

A conversion event

These are the 3 things I installed into my business to get me to a 6-figure full-time coaching business.

P.S. Whenever you’re ready… here are 4 other ways I can help you grow your business:

1. Work with me to get more clients

If you’d like to work directly with me to get more clients… just send me a Message with the word “Clients”… tell me a little about your business and what you’d like to work on together, and I’ll get you all the details.

Message me here

2. Join our community and connect with like-minded Coaches & Experts

It’s our Facebook community where ambitious females entrepreneurs learn how to increase their income, influence, and impact.

Join us here

3. Grab a FREE copy of my ‘Client Attraction Checklist’

This is a powerful roadmap to attracting leads, signing clients, and scaling your coaching business.

Grab it here

4. Check out my upcoming events and latest special offers here:

Get my latest offers here

Big love

Kat xo