Would you like to know the FASTEST ways to get more followers, more engagement, more trust, and ultimately more paying clients, consistently?
There are 4 powerful methods that I recommend and these are the exact strategies that I personally used to…⠀
* Sell out my programs with my quality clients that I love working with⠀
* Have a steady stream of consistent, ideal clients, without all the stress and confusion and overwhelm
* Grow a 6-figure business as a full-time coach working from home⠀
These are the things that enable you to really move the needle forward in your business, instead of all the little bits and pieces.
Four Things To Attract Clients Consistently:
If you want to have a business where you make 10k or more every single month, there are four main things that I recommend. Only four.
One of the biggest mistakes I see a lot of business owners making when it comes to attracting clients is a lack of focus. A lack of direction and trying to do ALL the things ALL the time, and nothing is really making any type of significant difference to the most important thing in order for us to STAY in business – which is cash flow.
To have a sustainable business, you’ve got to have solid structures set up, so you don’t need to have to rely on a job anymore.
Then you can really trust that your business is providing for you financially, not just covering your expenses, but to have some holidays and lifestyle too, where you can step away from business, and actually have some fun.
I don’t know about you but when I started my business, I would sit at my laptop every morning and before long, I’d have lots and lots of tabs open, and I would be researching, going down rabbit holes, and consuming other people’s content … rather than actually creating my own.
So if you want to stop wasting time on all those things that don’t make a significant difference, it’s time to strip it back to really what works. It gets a whole lot simpler when you focus solely on the things that really matter.
So here are the four things. Get your paper and pen out and get ready to take some notes.
1. Compelling Content
The first thing you need in order to attract clients consistently, you need to have compelling content. You need it. This is not a negotiable thing. Every business who wants to be successful needs to have compelling content.
Compelling content attracts the right people to you. You want people to read your writing and think “I want to work with her, she gets me, she is writing to me, she is speaking my language.”
And it’s really sad people posting content that doesn’t get read because when people post and it doesn’t get read, people think there is something wrong with them.
But nothing is wrong with you. You are amazing. But sometimes the crafting of the language doesn’t hit the mark and the words are raising resistance in people, or actually putting people off.
There are certain phrases we can use to invite people in – really hooky and compelling language, and then there is language that puts up a wall with people. This is what I teach my clients.
80% of your marketing success comes down to your words. How incredible is that! To give all the time we invest in other things in our business when 80% is actually the language we use … and so much of it doesn’t bring the paid in clients.
So much of it doesn’t work to bring in people. So much of your knowledge and expertise in your content is not being seen by people. It’s such a waste.
When you get your content right, when you get your content to be compelling, a whole new world opens up to you, more new opportunities open up for you, it’s like a dog whistle, where you call them in through using the right language.
If you don’t get this in place, your emails don’t get opened, your posts get lost in the newsfeed, and you’re not able to help the people that need it.
It’s pretty heart-breaking, because you have something that can really help people. You have unique brilliance that people need. People are struggling and you have the answers, and the bridge that joins you and your people is your wording.
Crafting compelling content is a skill, there’s a formula to it and you can learn it.
2. Conversion Events
The second key to attract clients consistently is having a conversion event.
The thing that has always gotten me the most clients is running events. There are so many reasons I love events.
Firstly, in order to sign up new clients you need to be able to attract a tribe of people and have them give your time. So, if you’re just sharing content, you’re not getting enough of their attention or time.
When you run events, you get attention on your business so that you can share your message in a way that’s really influential and inspiring.
To run events is the fastest way to attract your ideal clients.
Instead of speaking to one person at a time. If you spoke to 1 person for one hour and you need to do 100 hours, you can speak to 100 people in 100 hours.
But when you run an event, you speak to 100 people in 1 hour. It’s one of the major reasons I love it. I was doing one-on-one for 8 years before I went to 1:many. It means that when you create an event, it becomes an asset.
It’s like a book. Once you do the work, 1000’s of people can benefit from it and once.
The one-to-many model is incredibly leveraged meaning you don’t have to take decades to impact the number of people that you want to find anything that has incredible effects.
Another thing is so many of your competitors aren’t willing to do it, and they are not doing it well, because they don’t know how to do it well.
Most people are petrified of public speaking and when I learned that, I thought, well I am going to run at that.
I had a fear of public speaking as well, but I realised – if I can overcome that, it’s going to be a game-changer. It’s going to open up a whole new world.
And it did. As soon I started running my events, other people invited me to speak at their events, interview me on their podcasts and in their Facebook groups, inviting me to summits … all because you’re positioning changes. It’s a skill. If you can learn it, you can present it to your potential group.
It’s the coolest thing. It really equals freedom. You can go anywhere in the world and make money because you know how to present. Doing it online means you just need a Wi-Fi connection and a laptop and you can make money from anywhere in the world.
The ability to present to a group is not just reserved for people with natural talent. People have said to me “Oh you’re just a natural. I am not a natural at all. I have run over 250 events, it’s just practice. It took me a while to stop being bright read and to stop fumbling my words. It didn’t come naturally, I learned it.
I’m still not obviously not perfect, but you don’t need to be. That’s the best part. You just need to have a willingness to show up and organise your knowledge in a way that’s valuable for people.
I’m sharing my formula in a free event coming up. You can check it out here.
Running an online event allows you to get in front of your ideal clients, get their attention, have them trust you because you’re able to give valuable.
It’s not hard when you follow the formula, you just need a zoom account. It’s one of the cheapest ways to get clients.
The content that I’m sharing at this event took me years of hard work, I put it into a formula and I’m sharing it for free because I want to help as many people with this as possible.
At my event, I show you exactly how to do it, I take you by hand exactly how to do it with my formula and you get a blueprint, so you can launch your own profitable event.
Even if you’ve never done any type of presentation in your life, even if you’re scared of it, I show you how to do it. You just need to organise your knowledge, then show up, stare at a lens and present what you love talking about. It’s super fun! Anyone can do it.
3. Client Attraction Machines
The third key to attract clients consistently is to have a client attraction machine.
If you have lots to do and if you have lots of other things going on in your world, you have got a social life, a family and other things going on and you don’t really want to be glued to your laptop 12 hours a day, the best way to solve that problem is to get clients is to be automated.
You create an automatic system. You build a profitable, scalable asset like a funnel, I call it a client attraction funnel that becomes like a 24/7 sales machine.
So people can sign up with you any time of the day. You have got order forms online, where people can click and buy and you can transact when you’re sleeping or when you’re on your holiday. When you get this your whole business changes.
I used to think that if you set up automation, you don’t always have a beautiful client experience. But that was just a limiting belief.
You can still provide a really valuable client experience – AND be automated. In fact, people want to be buying things or booking on your calendar 24/7.
I have people booking early in the morning when I’m sleeping, or late at night or on a weekend. You don’t want them to call you or text you to go back and forth, you want a way people can be booking in with you.
You also want a way where people can pay you so you have got landing pages.
A funnel is basically a landing page, it’s a web page that you set up. I use click funnels, I love it. It’s one of the best landing page software you can get, it’s super simple to use, it’s elegant and professional and it converts really high.
People put in their name and email and they get an email straight away, they don’t have to wait for you for the next day or two to get back to them.
So it’s a beautiful streamlined process and you can do this while also providing a great experience. The funnel provides a path.
I know some people freak out when they hear the word ‘funnel’ and I did too. I didn’t want to learn all this technology but I have realised it’s actually easy once you learn it.
And when you learn it, you have got the skill for life.
I will be out running and get an idea, and I can get home and create a funnel in just a few hours. I can put up a lead magnet, thank you page, some kind of automation sequence that links to the automation through Email, done in an afternoon.
Eventually, when you have a big team or you have people assisting you, you can delegate things to people – but when you know how to do it yourself, you can do it fast and you can have full control over your business.
If anything goes wrong, you know how to tweak it, it’s crazy when you get this right. It’s one of the most leveraged activities you can do and if you don’t have time to do things manually, it’s perfect for you.
You just need to decide, you’re not going to have this old-school clunky manual business anymore and start taking an automated approach to your business.
It’s incredible because you can generate limitless amount clients from this. You can use that funnel forever, you can put a limitless amount of people through it.
You can run hundreds or thousands of people go through it.
You might be thinking “It sounds like work” and it does require work. But the cool thing about it is, once you’ve done it, you have skill. You can have holidays where you don’t come back to people annoyed at you or have people forgotten about you.
Once I set up the client attraction funnels, I could go to New Zealand regularly, and Port Stephens and Hunter Valley on holiday and people would still book in and I’d still make money consistently. It’s a beautiful thing!
4. Coach And Community
The fourth thing that you need in order to attract clients is a Coach and community.
There’s nothing more valuable in your business than having support. Having support holds us to a higher standard. It holds you actually getting things done.
It’s the one thing in my business that accelerated me faster than anything. Receiving consistent clarity, guidance, and feedback from an expert who has achieved what you want to achieve, who are farther along in the journey.
They can look in your pipeline and say, “this is where the leakages are. We need to plug that, stop that, tweak that, stop doing that, start doing that”. We all need to have an expert in our business if we want to accelerate our results.
We can’t reach our potential without it.
Like Eric Schmidt, the CEO of Google said “Every famous athlete has a coach. One thing people are never good at is seeing things the way other people could see them”.
When you have got an expert looking at your business and saying this is what we need to tweak, it gives you a clear perspective, and ultimately it gives you acceleration.
On my journey as a Coach, I have realised the smartest thing I could do was have someone whose been there done that’ and actually understands my business and can show me how to make it together and get these pieces in place.
I call these fast lane activities. If you imagine your business like being a road. You can be in the slow lane, middle lane, the fast lane or you can be on the footpath. And a lot of people on the footpath are walking really slow things in the business, doing things like tweaking their logo, or the shade of their colours, or things that don’t really matter.
When you get these fast lane activities in place and you build, what I call fully built bridges… instead of just lots of half-built bridges, where you start something and don’t finish…
When you build these full bridges, yes they take time, but once you have got them in place, you are setting yourself in solid sustainable business.
So, if you want to attract more people who want to invest in your services, if you want to get the answers to your business questions that you’re stuck on and you want to attract clients to you consistently with ease, I’d love to be that mentor for you.
If you know it’s time to start making the impact in the world that you’re here to make and the income you deserve, in my upcoming event I dive deeper into these four strategies, I’ll show you exactly how to do them all.
I dive into the HOW… how you can actually put this into place. I’ll show you:
- How to create compelling content, all the elements that need to go into it
- How to create profitable conversion events and the exact steps to do it
- How to create a client attraction machine, even if you’re not tech-savvy. Anyone can learn it and I show you step-by-step what to do.
Plus you get support directly from me, and with a like-minded, inspiring community.
So if you like to join us, it’s happening on Saturday, May 15th. We’ll be diving deep into what I talked all about tonight so you can attract a steady stream of quality clients and fast-track your business growth. I’d love to see you there!