If you want to grow your audience, get more leads, and increase your following, one of the fastest ways is presenting.
Speaking to other people’s audiences is one of the BEST ways to become more seen and heard online, position yourself higher in your follower’s minds, and have an opportunity to share your message with a new audience.
In this video, I share…
? How I got invited to speak at 6 events in 17 days
? 5 reasons why presenting and speaking at other people’s events is a great way to grow your business
? How to be consistently invited to speak on other people’s platforms (offline and online)
Here are the highlights of what I shared:
In order to get invited to speak, there are a few obstacles that most of us need to overcome, most of them internal. And in order to overcome those obstacles, we need to have a strong why.
So tap into your why now, and ask yourself – why would you want to be invited to speak at someone’s event? Why would that be helpful for you? How would that help you grow your business?
I’ve discovered that presenting is an incredibly powerful way to…
- Build trust with new people in a personal way
- Increase your positioning & credibility as an authority
- Help more people at once to leverage your time, help more people and attract leads
- Share with new audiences what you do
- Open doors of opportunity to speak in more communities
I would suggest that you write down where you want to speak.
What kind of summits and groups would you like to speak in? If you write it down, it’s more likely to happen.
There’s so much happening online and people need good quality content with great speakers.
So let’s dive into the 5 things I recommend if you want to be an invited guest speaker.
1. Position Yourself as a Community Leader
The way that you position yourself determines how other people position you in the mind.
Ask yourself – how are you showing up in your communities? Do people see you as a leader? Or are you more of the one in the background?
How likely people are to notice you and spot your talent?
If you want to be known as a leader in your area of expertise or a thought leader, it’s important to position yourself as one. Give value wherever you go so people can get to know you, like you and trust you.
Show up with energy, enthusiasm, and a willingness to give and share.
2. Invest in Paid Communities
People’s commitment levels are typically higher in paid communities tare willing to invest in their business with their money.
I’m in 5 paid communities and it’s made such a difference in positioning and meeting people who are serious about their business.
It takes courage to take your time and hard-earned money and risk it on investing money in your business. But it shows that you’re backing yourself and believing in yourself. And it’s worth it.
You’ll meet people that are
3. Over-deliver and add value wherever you go
great work, over-deliver, and go over and above for your clients and community.
Go into every interaction with the intention to give. This is the best way to build your reputation.
If you can do quality AND quantity – do both. But if you can only do one, choose quality.
Creating great work requires spaciousness – thinking and creativity time.
One of the ladies who invited me to speak at her summit came to one of my workshops and she messaged me and said You’re exactly what I want for the summit. I didn’t actually fit the criteria. But she said that’s ok, I know you’re going to provide value because I got so much value added to your free masterclass.
When you are constantly asking yourself “How can I make this better? How can I keep reaching for a standard of excellence? Not perfection, high value – people notice and they will usually refer you to more people.
4. Run your own events
One of the best ways to get invited to speak by FAR is by running your own events.
When you’re willing to put yourself on a platform, others get to see you ‘perform’ consistently and are more willing to invite you onto their stage.
This doesn’t have to be a big flashy event – you can start with a simple 1-hour zoom event that you invite your friends to, and improve each time you do it.
If you haven’t run an event, it’s time to eliminate your excuses. The more you delay doing it, the harder it becomes. If you decide to do it, you are in the game.
You can’t improve something that doesn’t exist. Everything becomes easier the more you do it.
5. Build an entrepreneurial mindset
Having an entrepreneurial mindset is about looking at the things that challenge you. Facing them, and not running away from them.
It’s about asking for what you want. Communicating your value. Showing up even when you don’t feel like it.
In business, there are two distinct paths.
One path is the path of least resistance, where you keep doing the easy things – you consume, you learn, you go to free events, but you don’t step out into the scary, challenging zone.
The second path is where you decide to do the hard things. It’s the scarier path, but it’s worth it.
NO ONE can do it for you. It’s a decision we each have to personally make.
Things begin to change when you make the decision to go all-in and decide to show up consistently. You go from being invisible to being invincible.
Would you like personalised help to sign up clients fast and consistently?
It’s one thing to know this intellectually, and another to do it. Which is why we need support. Would you like help with this?
I’m opening up 2 spaces in my calendar for a client attraction accelerator session, so you never have to wonder how to get clients again.
Here’s what you’ll get out of our time together:
- A personalised marketing roadmap that you can start using straight away, customised to your business so you know exactly what to do
- Identify the challenges that are preventing you from signing up clients consistently, and how to overcome them, so you have clarity and direction
- An easy-to-implement strategy to attract the right people and turn them into your next clients.
If you haven’t had a strategy session with me yet and you are ready to get clients fast, just send me a DM on Facebook with the word ‘strategy‘… tell me a little about your business and what you’d like to work on together, and I’ll get you the details!
I look forward to hearing from you.
Kat x
P.S. Whenever you’re ready… here are 2 other ways I can help you grow your coaching business:
1. Grab a free copy of my ‘Client Attraction Checklist‘
It’s a powerful roadmap to attracting leads, signing clients, and scaling your coaching business. — Grab It Here
2. Join the community and connect with like-minded Coaches & Experts
It’s our Facebook community where ambitious entrepreneurs learn how to increase their income, influence, and impact. — Join Us Here
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